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Connor’s Climb Foundation Participates in First National ‘Mental Health Action Day’

For Immediate Release

May 6, 2021

Connor’s Climb Foundation Participates in First National ‘Mental Health Action Day’ to Drive People to Take a First Mental Health Action for Themselves or Others

One year into COVID-19 and amidst a mental health crisis, Connor’s Climb Foundation, along with over 600 other organizations, are teaming up to plan the inaugural ‘Mental Health Action Day’ on May 20. Learn more at

Exeter, NH — Connor’s Climb Foundation, in partnership with 600+ leading brands, nonprofits and cultural leaders, today announced the first-ever Mental Health Action Day, to be held on Thursday, May 20, 2021 – during Mental Health Awareness Month.

Over the past two decades, suicide rates have risen – particularly among young adults – causing it to become the SECOND leading cause of death for ages 10-34. Connor’s Climb Foundation is on a mission to educate the state of New Hampshire on how to prevent suicide by providing evidence-based training to schools and communities, holding awareness and stigma fighting events and now, by participating in the first ever national Mental Health Action Day.

Partners involved in Mental Health Action Day will encourage people to take their first steps towards mental health action – whether it be for themselves, their loved ones, or to advocate for systemic changes. Resources and tools will be available for people to seek help in a myriad of ways – from filling out the Connor’s Climb Mental Health Action Card, learning how to support a friend, or advocating for change.

“From Covid-19 to economic struggles and the continuing fight for racial justice, the other half of the twin pandemic is the rise of our mental health challenges,” said Erika Soto Lamb, Vice President of Social Impact Strategy at MTV Entertainment Group. “This is a critical moment to shift our culture from mental health awareness to mental health action and MTV is proud to come together with diverse cross-sector leaders on this inaugural day to encourage and empower people to take action — for themselves, for their loved ones or for the systemic changes needed to improve our social and emotional wellbeing.”

Mental Health Action Day is being planned in partnership with TaskForce, a cultural organizing agency that builds capacity for those taking on the most pressing challenges facing our communities, our nation and our world. More on Mental Health Action Day and its partners can be found at


About Connor’s Climb Foundation

The mission of Connor’s Climb Foundation is to provide suicide prevention education to New Hampshire youth and the community. In the aftermath of Connor Ball’s suicide in October of 2011, his family and friends decided that no one else should experience such a profound and life-altering loss. Connor’s Climb Foundation is the result of their love of Connor and their commitment to end youth suicide. Connor’s Climb Foundation does this by raising awareness, reducing the stigma around mental health, and equipping youth, educators, and communities with life-saving tools and resources.

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